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So many people get into websites because they want to make millions online and one of the big things people never do properly is build a quality email list. I think people don't build quality lists because they're afraid of being seen as an email spammer and want to avoid that at all costs.
Don't be afraid of email marketing!
If you do it the right way it will reward you very handsomely in the long run. You can't just put up a subscribe form and think you're going to get 1,000 sign ups per day without doing a good amount of work. You'll need to be out there marketing your website day and night in order to get all those sign ups. Bust your ass in the beginning and once you have a good list you will begin to see the benefits of you working 10+ hours a day just trying to get your website in front of people 
I highly suggest adding a pop up that asks users to subscribe in order to increase your conversions. Normally people won't look for your newsletter signup so if you drop it right in front of them when they're on your site, you'll get more sign ups than if they looked around for it 
Don't rush it!
So many times I've heard people bad mouth sign up forms and it's because they rushed it. Now usually they won't admit that they started to get into the blackhat methods of getting emails, but in time they will tell you or at least slip up lol
Don't be tempted by the list generators that will give you 1,000s of emails a day. Do it yourself and keep everything under control so that your list is super high quality and you don't have to worry about sending out a newsletter. I've actually heard of a few website owners deactivate the welcome email and then they had a script submit thousands of emails into their mailchimp form in order to get them all in one system. They somehow bypassed the double opt in and blasted out hundreds of thousands of emails a few days later. Their accounts were quickly banned, but that doesn't stop them from making more accounts on other websites and doing the same thing.
Don't be a spammer lol.
Thanks,
Razzy
It's not necessarily hard, it just takes a long time to build a quality list if you don't have much traffic. This is why people get sucked into buying lists or generating false lists by adding scraped emails into their own forms.
One of the things that really annoys me is when I have someone sign up and then unsubscribe after the first email I send out a week later. It's not like they signed up because they wanted to be nice, they knew they were going to get emails from me and then they bail after the first one gets sent out :D
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Great post Raz. Just wanted to point out one thing where you said "[color=#800080]I highly suggest adding a pop up that asks users to subscribe[/color]". But I was just reading an article about how Google are punishing sites that use popups on their sites right now. It's been all over the news and IT sites right now. This one on The Verge site explains it quite well. [url=http://www.theverge.com/2016/8/23/12610890/google-search-punish-pop-ups-interstitial-ads]Google will punish sites that use annoying pop-up ads[/url].
Although this does say "ads" and pop up subscription forms aren't really ads. They do say "[color=#800080]pop-ups that covered part of the main content when the user clicked on to a page[/color]" so anything that ruins the users reading experience could be considered obtrusive and this is what they're trying to prevent to improves peoples UX on peoples sites.
Also some pop ups are needed. Such as those that say you must be a certain age to use the site or those that request you to select which country version of that site you want to use. It's taken these into consideration but I can see it getting it wrong as it sometimes does and unnecessarily punishing sites that use brute force pop ups that are ads and those that request an email to carry on reading.
That said, everything else you've said is right and despite it all, Email Marketing can be very lucrative. It's long been said that "[color=#0000CD][b]the money is in the list[/b][/color]" and they say this for a reason. :)
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Just wanted to point out one thing where you said "I highly suggest adding a pop up that asks users to subscribe". But I was just reading an article about how Google are punishing sites that use popups on their sites right now. It's been all over the news and IT sites right now. This one on The Verge site explains it quite well.
[quote]Just wanted to point out one thing where you said "I highly suggest adding a pop up that asks users to subscribe". But I was just reading an article about how Google are punishing sites that use popups on their sites right now. It's been all over the news and IT sites right now. This one on The Verge site explains it quite well.[/quote]
Yeah, I know pop ups are seen as a bad thing. I know platforms like shopify have add ons that are doing this very well, but I wonder if they coded it in a way that it doesn't show as a pop up when Google is there looking at their website.
I wonder how one could draw attention to their sign up form without ruining the look and feel of their website without using a pop up. Possibly make a large form just past the fold? Like if you were to just ad a 200px high form for people to add their email and have that form stretch across the screen so that it's like a page break and gets peoples attention. I've seen something like this before, but it wasn't for email subscribers. I think it was a free backlink checker and it had something below the fold where people could input their URL :D
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| Match | Count | SQL | Script |
| SELECT * FROM `questions` as q JOIN categories_faq as c ON q.catid=c.CATID WHERE (q.status=1 OR (q.status=2 AND userid='') ) AND q.quesid='19278' | 1 | SELECT q.*, c.seo as CatSEO, c.name as CatName, c.parentid
FROM `questions` as q
JOIN categories_faq as c ON q.catid=c.CATID
WHERE (q.status=1 OR
(q.status=2 AND userid='')
)
AND q.quesid='19278' | /opt/clerks-staging/docroot/viewfaq.php 496 () () |
| SELECT * FROM seoclerks.members WHERE USERID='19821' | 1 | SELECT * FROM seoclerks.members WHERE USERID='19821' | /opt/clerks-staging/docroot/include/functions/includes/member.php 445 GetAllUserDetails() () |
| SELECT * FROM categories_faq WHERE CATID='35' | 1 | SELECT CATID, seo, name, metatitle, h2header, metakeywords, metadescription, metaheader, parentid, image_name FROM categories_faq WHERE CATID='35' | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() GetCategorySeoFromType() |
| SELECT * FROM seoclerks.members WHERE USERID=19821 | 1 | SELECT googleplus_profile FROM seoclerks.members WHERE USERID=19821 | /opt/clerks-staging/docroot/include/functions/main.php 16914 GetGooglePlusProfileFromId() () |
| SELECT * FROM ratings_faq as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=19278 LIMIT 5 | 1 | SELECT m.username FROM
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seoclerks.members as m
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LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
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b.username, b.userlevel, b.profilepicture FROM answers a, seoclerks.members b
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ORDER BY a.combined_votes DESC, a.date_answered asc | /opt/clerks-staging/docroot/viewfaq.php 1245 () () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=106003 LIMIT 5 | 1 | SELECT m.username FROM
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LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=106009 LIMIT 5 | 1 | SELECT m.username FROM
ratings_faqanswers as r,
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LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=106053 LIMIT 5 | 1 | SELECT m.username FROM
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LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=106254 LIMIT 5 | 1 | SELECT m.username FROM
ratings_faqanswers as r,
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AND r.upvote=1
AND r.PID=106254
LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=106405 LIMIT 5 | 1 | SELECT m.username FROM
ratings_faqanswers as r,
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AND r.upvote=1
AND r.PID=106405
LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=142221 LIMIT 5 | 1 | SELECT m.username FROM
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AND r.upvote=1
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LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=142222 LIMIT 5 | 1 | SELECT m.username FROM
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LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=142223 LIMIT 5 | 1 | SELECT m.username FROM
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LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=154631 LIMIT 5 | 1 | SELECT m.username FROM
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AND r.upvote=1
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LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=106000 LIMIT 5 | 1 | SELECT m.username FROM
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LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| UPDATE questions SET total_views = total_views + 1 WHERE quesid='19278' | 1 | UPDATE questions SET total_views = total_views + 1 WHERE quesid='19278' | /opt/clerks-staging/docroot/include/functions/main.php 1765 update_Faqviewcount() () |
| SELECT * FROM questions WHERE quesid!='19278' AND status='1' AND (question like '%Building email list easy. think?%' OR question like '%Building%' OR question like '%email%' OR question like '%list%' OR question like '%easy.%' OR question like '%think?%') -- ORDER BY RAND() LIMIT 15 | 1 | SELECT quesid, question, seo, userid
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LIMIT 15 | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() () |
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| SELECT * FROM seoclerks.members WHERE USERID='632' limit 1 | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='632' limit 1 | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_member_profilepicture() |
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| SELECT * FROM members_ledger WHERE script='/opt/clerks-staging/docroot/viewfaq.php' AND querystring LIKE '%id=19278%' AND added>=UNIX_TIMESTAMP(NOW())-1200 GROUP BY USERID | 1 | SELECT USERID, username FROM members_ledger
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| /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() () |
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| select * from categories_wanttotrade order by name asc | 1 | select * from categories_wanttotrade order by name asc | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_tradecategories() |
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| SELECT * FROM seoclerks.members WHERE USERID='272.jpg' | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='272.jpg' | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() getUserProfileImage() |
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| SELECT * FROM seoclerks.members WHERE USERID='306632.jpg' | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='306632.jpg' | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() getUserProfileImage() |
| SELECT * FROM seoclerks.members WHERE USERID='134.png' | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='134.png' | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() getUserProfileImage() |
| SELECT * FROM seoclerks.members WHERE USERID='212316.jpg' | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='212316.jpg' | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() getUserProfileImage() |
| SELECT * FROM seoclerks.members WHERE USERID='585810.jpg' | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='585810.jpg' | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() getUserProfileImage() |
| SELECT * FROM seoclerks.members WHERE USERID='600657.jpg' | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='600657.jpg' | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() getUserProfileImage() |
| select * from categories_faq order by name asc | 1 | select * from categories_faq order by name asc | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_GetFaqCategories() |
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Everett
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