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8 tips on how to increase mobile traffic to your website

  • TommyCarey Level X3
    • 12

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    8 tips on how to increase mobile traffic to your website

    When it comes to finding a local business, not many people are going out of their way to finger through a yellow pages book.  Instead, people are now using their smartphones to either find something in their area or use the yellow pages app.  If you are trying to target potential customers in your area, you need to invest some time into your mobile marketing strategies.

    According to Google, mobile searches are increasing by a mind boggling 146% year after year.  This means that next year there will be over twice as many mobile searches on Google compared to this year.  Almost 80% of the searches for something in the area are due to people wanting a product or service that day and around 30% of those searches result in a sale.  So do you know what this means?  Well, it means that if you're not trying to focus on your mobile traffic, then you're going to be falling behind.

    Below I've gone over 8 different tips on how to get into the local mobile marketing game.  These are short descriptions on what you can do to help capture some leads 8 tips on how to increase mobile traffic to your website


    1. Get optimized, especially for email marketing
      You'll need to have a responsive (mobile friendly) website for your traffic to come to.  If your website isn't responsive, people will likely leave because it's difficult to read your pages.  You'll also need to optimize your email capture forms so that they form to fit all devices such as smart phones.  Doing this will increase your chances of making a sale or getting a sign up through your mobile traffic.

    2. Find the local directories
      If you're listed in a lot of local directories then you're only increasing your chances of having people find you.  Not listing your business in a directory is just putting you behind your local competitors.  There are actually thousands of these kinds of directories but the main ones you'll want to focus on are Yelp, YP.com and Google My Business.  You'll want to add all your business details along with store hours and how people can contact you, then you're ready to go 8 tips on how to increase mobile traffic to your website  You can also add a URL/link to most of your listings so do that whenever possible.  I would highly suggest that you make each listing identical to the last and not change the wording at all.  If you start with Ave. then use that all the time, don't use Ave. on Yelp and then Avenue on YP.com.  be consistent

    3. Think about a mobile loyalty program through your own app
      There are some third party services that will allow you to run a loyalty program through their system for a small monthly fee.  You can also go the plugin route and find something that will track your users inside your WordPress dashboard.  Just make sure that people have an app they can download so that they don't have to worry about finding a card to get punched every time they walk in, those things are going to die out soon anyway lol.

    4. Reward your visitors for checking in
      How many times have your checked in, or been tagged in one, on facebook?  I know that if I'm with certain people I don't even have to worry about checking in because they likely already did it for me lol.  One way to capitalize on this, if you're the business owner, is to offer some sort of discount when someone checks in while at your establishment.  If they can verify that they shared with all their friends that they are there, then they get something like 10% off their bill or a free appetizer, it's really up to you to determine what they get.  These check ins will get you noticed around the web in various circles and people will begin to come in based on their friends check ins 8 tips on how to increase mobile traffic to your website

    5. SMS marketing (text messages)
      When working with the SMS methods, you will want it to show a sense of urgency.  To do this you should send out texts with one time offers for that day and you could bring in a good amount of people to eat, play or purchase something at your location.  Of course you will need them to opt into a list before you start sending out these texts, but that's a given.  You will also need to have something that will remove them from the list if they respond "Stop" or some other trigger word.

    6. Targeted mobile ads
      GEO marketing uses ones location of their smartphone to target them.  You can set up digital fencing and when someone gets into your range they will start seeing your ads.  This actually isn't uncommon, you've probably seen it when searching for some businesses in your area.  When a prospect gets within range, whether it's in your area code or a specific amount of miles, they will begin to see your ads.  You can also do this to siphon your competitors foot traffic by setting up your ads to show when someone is near their location.  It's a tricky thing to do, but it's not illegal 8 tips on how to increase mobile traffic to your website

    7. Click to Call buttons and info
      A click to call button is extremely beneficial to anyone on a mobile device browsing your website.  The reason is that they can literally just click a button and it will call the number you have listed 8 tips on how to increase mobile traffic to your website  Having a click to call button can increase your conversions a lot due to the ease of use and convenience.  Your users can call, get some info, and decide to sign up right then and there.

    8. Send coupons that are printable
      When people don't react right away to your offers, they could have the option to print out coupons to use at a later date.  Another great idea is to have mobile coupons set for specific weeks during the month.  There is a retail business named Kohls that is well known for their discounts through coupons.  People sign up to their newsletters just to receive coupons every couple weeks to use at specific times of the month.  You basically go in, use the coupons and then get more coupons depending on how much you spend.  The beauty in this is that the customers are always getting coupons that give total sale discounts meaning a percentage off of the entire purchase and not just a single item.  They keep people coming in, and that's what you want to do 8 tips on how to increase mobile traffic to your website


    In Conclusion:
    With any online marketing or email campaign, you will need to set up some achievable goals and stick to your gameplan.  If you don't, you won't have measurable statistics and be able to figure out what's working and what isn't.  Tweak everything you can to optimize the conversion rates and you'll be successful in not ime 8 tips on how to increase mobile traffic to your website



    Remember to follow me!
    https://www.seoclerks.com/user/Razzy


    Thanks!

    Razzy

    #Mobiletraffic Marketing & Monetization
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    nateman2727

    nateman2727

    I think those are great tips an I do most of them myself but link building is of upmost importance now you can always BUY WEBSITE TRAFFIC that's targeted at site like http://www.targetedwebtrafficfast.com or
    9 years ago

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    remnant

    remnant

    Guest blogging is a good way of increasing traffic to your website.In addition to posting content to other blogs. In addition, invite people to post blogs in your niche. They’re likely to share and link to their guest article, which could
    bring new readers to your site. Just be sure that you only post
    high-quality, original content without spammy links, because Google is
    cracking way down on low-quality guest blogging.
    9 years ago

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    vinaya

    vinaya

    These days more people use internet on their hand held devices and people using internet on computer are decreasing. Therefore if you are an online writer, entrepreneur, or online marketer, and you have a site, you will have to optimize your site for mobile devices. Instead of website, you can also create mobile application to market your product or services.
    One of the best ways to market your product or services is through social media. Since most of the social media users check theri account via mobile devices, marketing on these platforms will give you a good conversion.
    9 years ago

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    johnfranklin1

    johnfranklin1

    It is necessary to optimize your site for mobile visitors. Nowadays most the people use internet from their mobile phones. It is a good idea to advertise your content through mobile apps. In this way, you will update your loyal visitors with the latest articles on your blog. Sms marketing is another way to promote your content.

    This article is a nice piece of information that can be useful for website and blog owner.
    9 years ago

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    hermessantos

    hermessantos

    I find these tips very interesting and I particularly use them all on my sites.

    I also try to promote my site on other sites and in this case, guestpost is one of my favorite options.

    I also develop websites for some clients and I usually use yellow page portals because I believe they are also very relevant when it comes to positioning a page on Google.
    9 years ago

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    hermessantos

    hermessantos

    Great tips! Congratulations!

    I particularly think that to increase mobile traffic on any site, it is fundamentally to invest in a responsive layout, optimize images and other features that impact the loading speed of the pages.

    Applied this and the other tips quoted by Razzy, the chances of success are very great!
    9 years ago

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    tonyval

    tonyval

    Thanks for the tips. I think you can also drive more mobile traffic to your website by exchanging blog posts with other sites. Syndicating your blog on other sites is a great way to drive new audiences to your site. A great way to do this is to search for blogs that are in a similar industry as you and that are in a similar situation in terms of size and audience. Then, you reach out to their editor or site administrator and ask if they’d like to swap blog articles and you each take turns featuring each other’s blogs and linking back to the site. I have tried this and it worked
    9 years ago

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    Okav1ator

    Okav1ator

    Once again great tips that will benefit this community! I'll be sure to implement these tips in order to increase mobile traffic. Thanks for continueing to provide this priceless information. Cheers!
    9 years ago

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    1letissia

    1letissia

    save yourself a lot of money on advertisement by promoting your products online with the low cost ad network https://www.cutezapads.com. I am now using cutezapads to advertize my flowers online and its really working. Not only is the advertisement cheap but i have had some increased
    conversions over the past few weeks
    9 years ago

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    Barida

    Barida

    I always find reading your articles a great way to improve my SEO knowledge and that has contributed to making me a better online marketer on the internet. I really got the points on how to increase mobile traffic to my website for that will come handy when I start my blog site.
    9 years ago

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    Corzhens

    Corzhens

    Maybe I will go for your #4 since a reward sounds attractive no matter what the reward is. And if it is a discount when they buy then that’s a real plus. With mobile texting, I don’t think it is effective and, in fact, I am not advising it because I get annoyed when I receive a text message that sells something. Most of the stray text messages I receive are condo units and other real estate like lots and houses. It’s annoying to me.
    8 years ago

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