TommyCarey
Level X3
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When it comes to selling anything online, a service or product, your visitors will want to see what is being said about your services or products prior to making their own purchase. Usually people will do a basic search like "(company/website) testimonials" and see what pops up. Usually you'll get citation websites and big testimonial sites like Yelp.com which became a booming business pretty quickly because consumers always went there to see what others were already experiencing.
A great way to get people to see all your positive testimonials is to post them on your own website. Users will see what's being said, but they might think you're just typing up your own testimonials to sway their opinion of the store or service. I would suggest using a third party system that integrates into your hosting/website and lets verified buyers leave their own testimonials, similar to how Amazon.com works.
Why do testimonials work so well?
Well it's mainly because the person who is wanting to make a purchase will always be hesitant of a new website they've never heard of. If they see testimonials from other random people who have already purchased, they will likely let down their guard and think "Well that person had a good experience, which means I shouldn't have any problems". Increasing the trust value you have with your visitors is your main goal when it comes to online testimonials is key, and testimonials will help do this very well.
Is it bad adding natural testimonials manually?
Well if they are natural testimonials you're getting via email then it won't show on your website. It's great to know that people are saying wonderful things about your services or products, but no one else will see these testimonials and that doesn't increase conversions. By adding these testimonials on your own to a homepage or subpage, you will not be breaking any rules. The only downside to doing something like this is if you are advertising through Google Adwords. The Adwords team could see this as potentially trying to increase your sales through misleading text, even if they testimonials are real 
How to add testimonials to my site?
Well you can go the shady route and just write up your own testimonials, which will make you look amazing, and then manually add them to your own pages. Or you can take the automated route of adding a script like Yotpo and have verified buyers leave testimonials when they want. Now I'm not 100% sure of all the features offered by Yotpo, but I do know that your users can leave testimonials as well as help build content on your site by answering questions from other users.
Are there any tricks I can use to get these testimonials read?
Well there is one little simple trick, and that is to bold what you want people to read.
A good example of this would be if I were to post a natural testimonial that said...
"SEOclerks is the greatest online marketing marketplace that I've ever been on! I saved a ton of money using the services here compared to other platforms!"With this I would bold out the words "greatest online marketplace" and "saved a ton of money" because those are the selling points. The end results would show as follows:
"SEOclerks is the greatest online marketing marketplace that I've ever been on! I saved a ton of money using the services here compared to other platforms!"People tend to just skim over websites today and getting them to focus on specific lines of text can increase your conversions a good amount, if you do it right that is
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| Match | Count | SQL | Script |
| SELECT * FROM `questions` as q JOIN categories_faq as c ON q.catid=c.CATID WHERE (q.status=1 OR (q.status=2 AND userid='') ) AND q.quesid='22503' | 1 | SELECT q.*, c.seo as CatSEO, c.name as CatName, c.parentid
FROM `questions` as q
JOIN categories_faq as c ON q.catid=c.CATID
WHERE (q.status=1 OR
(q.status=2 AND userid='')
)
AND q.quesid='22503' | /opt/clerks-staging/docroot/viewfaq.php 496 () () |
| SELECT * FROM seoclerks.members WHERE USERID='19821' | 1 | SELECT * FROM seoclerks.members WHERE USERID='19821' | /opt/clerks-staging/docroot/include/functions/includes/member.php 445 GetAllUserDetails() () |
| SELECT * FROM categories_faq WHERE CATID='43' | 1 | SELECT CATID, seo, name, metatitle, h2header, metakeywords, metadescription, metaheader, parentid, image_name FROM categories_faq WHERE CATID='43' | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() GetCategorySeoFromType() |
| SELECT * FROM seoclerks.members WHERE USERID=19821 | 1 | SELECT googleplus_profile FROM seoclerks.members WHERE USERID=19821 | /opt/clerks-staging/docroot/include/functions/main.php 16914 GetGooglePlusProfileFromId() () |
| SELECT * FROM ratings_faq as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=22503 LIMIT 5 | 1 | SELECT m.username FROM
ratings_faq as r,
seoclerks.members as m
WHERE r.USERID=m.USERID
AND r.upvote=1
AND r.PID=22503
LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM answers a, seoclerks.members b WHERE a.quesid='22503' AND a.userid=b.USERID and b.status='1' AND a.status=1 ORDER BY a.combined_votes DESC, a.date_answered asc | 1 | SELECT a.answer, a.USERID, a.upvotes, a.downvotes, a.ansid, a.parentid, a.combined_votes, a.date_answered,
b.username, b.userlevel, b.profilepicture FROM answers a, seoclerks.members b
WHERE a.quesid='22503' AND a.userid=b.USERID and b.status='1' AND a.status=1
ORDER BY a.combined_votes DESC, a.date_answered asc | /opt/clerks-staging/docroot/viewfaq.php 1245 () () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=116797 LIMIT 5 | 1 | SELECT m.username FROM
ratings_faqanswers as r,
seoclerks.members as m
WHERE r.USERID=m.USERID
AND r.upvote=1
AND r.PID=116797
LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=147793 LIMIT 5 | 1 | SELECT m.username FROM
ratings_faqanswers as r,
seoclerks.members as m
WHERE r.USERID=m.USERID
AND r.upvote=1
AND r.PID=147793
LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=116819 LIMIT 5 | 1 | SELECT m.username FROM
ratings_faqanswers as r,
seoclerks.members as m
WHERE r.USERID=m.USERID
AND r.upvote=1
AND r.PID=116819
LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=116926 LIMIT 5 | 1 | SELECT m.username FROM
ratings_faqanswers as r,
seoclerks.members as m
WHERE r.USERID=m.USERID
AND r.upvote=1
AND r.PID=116926
LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=121792 LIMIT 5 | 1 | SELECT m.username FROM
ratings_faqanswers as r,
seoclerks.members as m
WHERE r.USERID=m.USERID
AND r.upvote=1
AND r.PID=121792
LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=133892 LIMIT 5 | 1 | SELECT m.username FROM
ratings_faqanswers as r,
seoclerks.members as m
WHERE r.USERID=m.USERID
AND r.upvote=1
AND r.PID=133892
LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=150434 LIMIT 5 | 1 | SELECT m.username FROM
ratings_faqanswers as r,
seoclerks.members as m
WHERE r.USERID=m.USERID
AND r.upvote=1
AND r.PID=150434
LIMIT 5 | /opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() () |
| UPDATE questions SET total_views = total_views + 1 WHERE quesid='22503' | 1 | UPDATE questions SET total_views = total_views + 1 WHERE quesid='22503' | /opt/clerks-staging/docroot/include/functions/main.php 1765 update_Faqviewcount() () |
| SELECT * FROM questions WHERE quesid!='22503' AND status='1' AND (question like '%User Testimonials increase sales%' OR question like '%User%' OR question like '%Testimonials%' OR question like '%increase%' OR question like '%sales%') -- ORDER BY RAND() LIMIT 15 | 1 | SELECT quesid, question, seo, userid
FROM questions
WHERE quesid!='22503' AND status='1'
AND (question like '%User Testimonials increase sales%' OR question like '%User%' OR question like '%Testimonials%' OR question like '%increase%' OR question like '%sales%')
-- ORDER BY RAND()
LIMIT 15 | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() () |
| SELECT * FROM seoclerks.members WHERE USERID='2637' limit 1 | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='2637' limit 1 | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_member_profilepicture() |
| SELECT * FROM seoclerks.members WHERE USERID='3160' limit 1 | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='3160' limit 1 | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_member_profilepicture() |
| SELECT * FROM seoclerks.members WHERE USERID='9' limit 1 | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='9' limit 1 | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_member_profilepicture() |
| SELECT * FROM seoclerks.members WHERE USERID='1628' limit 1 | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='1628' limit 1 | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_member_profilepicture() |
| SELECT * FROM seoclerks.members WHERE USERID='1129' limit 1 | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='1129' limit 1 | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_member_profilepicture() |
| SELECT * FROM members_ledger WHERE script='/opt/clerks-staging/docroot/viewfaq.php' AND querystring LIKE '%id=22503%' AND added>=UNIX_TIMESTAMP(NOW())-1200 GROUP BY USERID | 1 | SELECT USERID, username FROM members_ledger
WHERE script='/opt/clerks-staging/docroot/viewfaq.php'
AND querystring LIKE '%id=22503%'
AND added>=UNIX_TIMESTAMP(NOW())-1200
GROUP BY USERID
| /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() () |
| SELECT * FROM categories | 1 | SELECT * FROM categories | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() parseRedundantQueriesCache() |
| select * from categories_software order by name asc | 1 | select * from categories_software order by name asc | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_GetSoftwareCategories() |
| select * from categories_wanttobuy order by name asc | 1 | select * from categories_wanttobuy order by name asc | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_wantcategories() |
| select * from categories_wanttotrade order by name asc | 1 | select * from categories_wanttotrade order by name asc | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_tradecategories() |
| SELECT * FROM seoclerks.members WHERE USERID='584702.jpg' | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='584702.jpg' | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() getUserProfileImage() |
| SELECT * FROM seoclerks.members WHERE USERID='585810.jpg' | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='585810.jpg' | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() getUserProfileImage() |
| SELECT * FROM seoclerks.members WHERE USERID='589438.jpg' | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='589438.jpg' | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() getUserProfileImage() |
| SELECT * FROM seoclerks.members WHERE USERID='600657.jpg' | 1 | SELECT profilepicture FROM seoclerks.members WHERE USERID='600657.jpg' | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() getUserProfileImage() |
| select * from categories_faq order by name asc | 1 | select * from categories_faq order by name asc | /opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_GetFaqCategories() |
| count(*) | sql1 | error_msg |
|---|
| Load | Count | SQL | Max | Min |
| Avg Time | Count | SQL | Max | Min |
| 0.107788 | 1 | SELECT * FROM members WHERE show_freelancer = 1 AND status = 1 AND total_recommendations > 0 AND (skills LIKE '%Usaalexarank%') ORDER BY total_recommendations desc LIMIT 0,40 | 0.107788 | 0.107788 |
Tronia
On topic: Yes. I think, especially lately, with certain markets getting over saturated with different kind of offers from a million of companies, people will ALWAYS pick and buy from those that have the best reviews. You should try and put yourself into the buyer's shoes. Ask yourself: ''Why would I buy a product or service from a completely unknown site that nobody has ever heard of or reviewed when I can choose a site with over 1000+ positive reviews of happy customers?''. Only a fool would pick the first option.
Investing your time, effort and resources in this aspect (user testimonials) is 100% worth it in the long run. You can also go the extra mile and add these reviews to your social media, like twitter and so on. You tweet about a product of yours then below you quote a positive review. Trust me, it will boost your sales! Firstly, I have to say you write really good threads! They're all easy to glance and get the gist of it but also amazing to read through properly because they're informative. Loving you :) On topic: Yes. I think, especially lately, with certain markets getting over saturated with different kind of offers from a million of companies, people will ALWAYS pick and buy from those that have the best reviews. You should try and put yourself into the buyer's shoes. Ask yourself: ''Why would I buy a product or service from a completely unknown site that nobody has ever heard of or reviewed when I can choose a site with over 1000+ positive reviews of happy customers?''. Only a fool would pick the first option. Investing your time, effort and resources in this aspect (user testimonials) is 100% worth it in the long run. You can also go the extra mile and add these reviews to your social media, like twitter and so on. You tweet about a product of yours then below you quote a positive review. Trust me, it will boost your sales!
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