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Benefits of PPC

  • jaysh4922 Level 1
    • 6

    Write the reason you're deleting this FAQ

    Benefits of PPC

    • Small initial investment
    • Set your own budget
    • PPC advertising levels the playing field
    • Instant gratification
    • Real-time “trackability”
    • National exposure
    • Increase local visibility
    • Honest-to-goodness marketing

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    Topseoservice

    Topseoservice

    The first point may not be true always Benefits of PPC . However I agree with other points you have stated.
    11 years ago

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    plansmm

    plansmm

    5 Benefits of PPC..
    1. Speed-to-market
    2. Reach
    3. Highly-targeted website traffic
    4. Testing Capabilities
    5. Maximize the return on your marketing investment
    11 years ago

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    patco444

    patco444

    Fast and TARGETTED traffic is the key here! ;)
    11 years ago

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    vinaya

    vinaya

    Pay Per Click is one of the best advertisement methods for small, medium as well as big advertisers. Since advertisers pay only when the ads are clicked, the return on investment is very high. Unlike CPA, where the advertisers have to pay for impression which may not convert to sales, PPC always converts to sales.
    9 years ago

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    Corzhens

    Corzhens

    Thanks for sharing your knowledge on the PPC and CPA. I have read of impressions in Adsense where there is a status about the clicks and impressions which means even if the readers of the blog do not click on the ads the site can still earn from the impressions. With PPC and you as the advertiser I guess it is the most effective advertising tool because you do not pay when no one is reading your advertisement.
    8 years ago

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    vinaya

    vinaya

    I seemed to have made a blunder on my last post.
    PPC is pay per click, where the advertiser pays only when his ads get clicked.
    CPA is Cost per action, where advertisers pay when visitors perform certain action such as buying the product, sign up, subscription etc.
    CPM is cost per 1000 impression where tha advertisers pay certain amount when the ads earn 1000 impression. For publisher, CPM is better advertising method, however, for advertiser PPC and CPA is better.
    8 years ago

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