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How to detect fake website traffic?



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How to detect fake website traffic?

I'm writing a script which will analyze website traffic and I'm curious on everyone's ideas and thoughts on how to detect fake traffic? Here is what I've thought of so far:

  • IP analysis (proxy, spam banned, etc)
  • User Agent analysis (although I can't find a good way to analyze it since these change constantly)
  • Referrer

And that is really all I have. Anyone have any suggestions or better ideas?

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spotondot
Bot time on a site is average of 10 to 20 seconds. That could be one indicator as to whether or not you're dealing with a bot or real person visiting the site.



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Ophelia
Bots won't usually request any of the embedded objects on a page, such as images, JavaScript, Cascaded style sheets because the client doesn't need to render the full page. A bot can't actually see or interact with these objects on a page, so they are not fully rendered. That could be one sign of bot activity.



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vinaya
Generally speaking, the fake traffic does not interact on a webpage. If there is no engagement, most of the time it is bot traffic. You can also determine fake traffic by analyzing the time spend on the webpage. usually, fake traffic remains on the page for 10-20 seconds.



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Corzhens
I am amazed that you can write a code that will detect the traffic and evaluate if it is from a bot. There are so many bots in the internet and they probably dominate the traffic industry, so to speak. It’s really good if your script can detect fake traffic for at least the website owner can do something about it. Good luck to your program.



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