4 steps to building a great sales funnel

TommyCarey Level X³

July 27, 2018, 12:30 pm

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4 steps to building a great sales funnel

When you're starting up a business, you'll always want to think of your sales funnels, because those will boost your business towards success easier than hitting the pavement and asking people in person to sign up with you. If you don't know what a sales funnel is, well, it's a simple little thing that funnels potential customers to your business in order to make more profit coming through your site.

Sales funnels are essential when it comes to websites because they will work regardless of how much time you invest in them. If you can set up multiple funnels, that's multiple traffic streams, which can turn into hundreds or thousands of dollars in extra income per day if you're lucky.

Below I'll be going over the 4 steps that need to be taken in order to have a successful sales funnel, and they are:

Step 1: Building Awareness
You'll need to start building some awareness on 3rd party platforms in order to get people to know who you are and what you do on your website. After you've done plenty of branding, and building awareness amongst your community, you will have the beginning of a sales funnel.

Think of each website you start to promote yourself on as a single sales funnel that can be built up for extra traffic and profits later on.

Step 2: Gain Interest
If you're just like everyone else, you're not going to gain much interest from strangers, which is what we're not trying to do. Instead, have something of interest that is making waves within your industry or have a unique product that is cutting edge and can gain some interest easily.

If you can do this, you're successfully completing step 2 of your sales funnel.

Step 3: Getting a Decision
When you get people to land on your website, you've successfully done steps 1 and 2, and now you're beginning to master step 3. Getting them to land on your website isn't finishing step 3, but getting them to make a decision as to if they need your product or service is what you're going for.

If you can convince someone that they need your product or service, and they believe it's their own decision, you've successfully completed step 3 and now it's on to the final step!

Step 4: Getting an Action
A sales funnel is nothing without a call to action that is easily accessible. If your website's navigation is all over the place, your sales won't be as high as they could be, so make sure your sales funnels and websites are in working order by having everything flow perfectly and have a clear call to action at the end.

When your visitors make a decision that they want your products or services, you MUST have something on your pages that gives them quick access to a checkout page in order to boost your sales. Sure, they might want to contact you, and they can easily through your specific methods of contact, but you must have a clear call to action to capture the sale easier.

In conclusion
If you're working on your sales funnels in order to boost your profits, you're on the right track towards success. If you're not working on your sales funnels, or you don't have any up and running, you're behind the competition and will likely lose to them sooner rather than later. Get to work and start perfecting your sales funnels in order to scare your competition and start making more money than you were yesterday

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Tommy Carey

Comments

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idealmike

Yes funnels are good, funnels can have filters in them . Filtering out the particles you don't want and only letting through those you do. It eliminates time wasters unless they are the type to just go through all steps and not complete the very last one. Ideally you want to get them so that by the last step they are buyer ready. Meaning they are literally holding their credit card in one hand and typing it into your site in the other lol. You know the types, they say shut up and take my money lol...

I love it when people say that to me. The less talking I have to do the better

4 steps to building a great sales funnel

Honestly though, sometimes it's literally like...

hehe

8 years ago

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TommyCarey

What a good sales funnel will do

I agree you need to put in the right filters in order to weed out the tire kickers and others who will just waste your time asking 1,000 questions without doing anything else. Remember, time is money and we only get 24 hours a day to generate sales

8 years ago

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Corzhens

This is similar to the filter of the email. The reason why I am using Yahoo Mail is the good feature about filtering. I could block some email addresses so I wouldn’t be bothered anymore. I could also direct some emails to the spam folder which will be deleted after some time. I don’t know if Gmail has that filter feature This funnel serves in the same way that we should not bother much with prospects who are not really buying.

7 years ago

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centurion

Thanks for giving us another great article about sales. Sales funnel is a method where continuous work or order or shipment order will come from your website. You will generate traffic for your website from worldwide search engine by white hat SEO or by another method like PPC. The first work is to bring specific keyword based traffic for your website and convert traffic to sales on your website and when you get continuous order than its call sales funnel. The people which have sales funnel from their website they are success about online or e commerce marketplace.

Thanks
Centurion

8 years ago

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Martinsx1

I find all the tips that were discussed in the article above very useful especially the tips on building awareness and gaining trust. There is no way for your business to succeed or have a major breakthrough without the world being aware of its existence and securing people trust in the project is one sure way of getting their patronage.

8 years ago

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TommyCarey

Building awareness is a basic principle in a sales funnel because no one will hand over their hard earned money to you unless they can actually find you

Building trust, on the other hand, that takes a bit of time and effort in order to do it right. You can't just say "You trust me, now hand over your money please!" because it will feel like you're just robbing someone lol. Do it the right way in the beginning, show some reviews from actual customers and even link to 3rd party platforms that won't steal your sales, this will always increase your revenue through trust building. If you do plan to link to platforms where you have more reviews, just be sure it opens in a new tab so you don't lose your visitor, you'd be surprised how many people give away their traffic lol.

8 years ago

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Kakashi2020

Yep, what you stated is true. Sales funnel are very important in getting more people to visit your website and I for one made several sites in Facebook both pages and groups as my sales funnels and it's very effective, with a good conversion ratio.

8 years ago

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jaymish2

Not many people understand what a funnel is, me included. My understanding is that its a system that will allow you to get sales. But how do you build this system? Do you come up with it yourself? Get it from someone? Buy it? I think sales funnel is described with alot of complexity but I suspects its very simple. The most important step is gaining interest. How do you get people to notice you so that you can pitch them your product?

8 years ago

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Kakashi2020

For people to gain interest in your posts you really must have first hand knowledge or you must be an authority on the niche you are writing about. If your not, then your only course of action is to post interesting information / data relevant to the niche you're tapping into.

8 years ago

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amelia88

I liked what you said about the fact that if you're doing what everyone else is already doing, it's going to be hard to generate interest in your business. Doing things differently can definitely help to generate sales and interest!

8 years ago

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Corzhens

With the mention of quick access, I remember one online store that I visited. When I tried to purchase and go to the checkout counter, it has some more clicks needed before I was finally showed the exit door. You can guess that I didn’t go back to that online store anymore because I felt it was a waste of time to be presented with 1 or 2 more pages that were just for advertising purposes.

8 years ago

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ballyhara

Totally feel you here. I've visited some online stores like that, and it's completely annoying to pass through so many steps and clicks, before you finally can do your payment and get rid of all that protocol. Just like you, I don't think you need to do all that, to get some advertisement about your store.

8 years ago

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treecko142

It goes without saying that you need to optimize your website's interface so that they can navigate the contents easier to browse for whatever they need to buy and make them enjoy their shopping experience on your website, so that your sales funnel will work out well.

8 years ago

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4 steps to building a great sales funnel

4 steps to building a great sales funnel

Comments

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idealmike

TommyCarey

Corzhens

centurion

Martinsx1

TommyCarey

Kakashi2020

jaymish2

Kakashi2020

amelia88

Corzhens

ballyhara

treecko142

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