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People think of emojis and they instantly think of the smiley faces via text messeges or even the poop emoji with the little eyes lol. But they can be used in other places than on your smart phone when talking to friends or family.
Using an emoji shows your emotion, and it's extremely difficult to pick up on the emotions or tone of someone via email or text unless they're using lol, lmao, haha, hehe, etc. at the beginning or end of their posts.
Using an emoji here and there will help show your potential client that you are a nice person and down to earth.
The one thing that I have to express is that you cannot begin to use emojis right off the bat. You need to wait until the potential clients throws in a happy emotion using lol, haha, hehe, etc. or uses their own emoji. The only time it is acceptable to use an emoji with a potential client is if they express they are truly worried about signing up because they've heard bad stories in the past. You can then add in something like "Jane Smith, you have absolutely nothing to worry about. My team and I have been doing this for years and we will treat your Website/Campaign/etc. like it were our own. It will be like you're part of the family
" And that's they only time you can do it before them!
The use of emojis will give the potential client the idea that you're not just a cold hearted person at the other end of the email and that you care. This will increase your conversions because they will trust you a bit more and in turn are more willing to sign up 
Very impotent eh haha. I'm not sure if there is an emoticon for that LOL :p
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Interesting discussion. I remember reading a news article a while back about using xxx's in emails and things. And whether it's acceptable or not for a business to use xxx's in emails when signing off. Well for some business's it is! Take [b]FrankBody.com[/b] for example. They are a fairly new company who have a [b]coffee body scrub product[/b] that is aimed towards "[b]babes[/b]" and in their emails they use lots of xxx's and they call people "babe" a lot and that's perfectly acceptable for a business like that to use them.
Here is a screenshot from an email they sent me once.
[url=https://www.seoclerks.com/files/user/images/frankbodyemail(1).jpg][img]https://www.seoclerks.com/files/user/images/frankbodyemail(1).jpg[/img][/url]
However some companies probably shouldn't call people "[b]Babe[/b]" and should use [b]Sir [/b]or [b]Madam [/b]and the like. Take a company that provides a professional service like freelance services or something along those lines. Even if it was for a client on here. Or your electric or gas provider or mobile operator or ISP or something. You wouldn't say something like "[b]Hi babe, thanks for your order. xxx[/b]". People would just be like what on earth lol.
But in some cases, it's definitely okay to use those terms. However, I completely agree that you shouldn't use them unless the recipient is/has used them first already. It's best to remain professional and talk professionally as well. As sometimes using things like "lol" or "LMAO" or "hehe" etc etc can be seen as a little immature when used in a professional business context. Obviously using those in a chat room or something is completely fine and acceptable. After all they are just abbreviations for things like emotions etc. But you should wait before your client or the recipient uses them first before using them. And it really depends on what the mood of the message is. What the context of that message is. And then signing off with a smiley face emoticon expresses emotions to the recipient so they know that you are happy or sad or angry or whatever.
I mean if I was to end this post with this emoticon >:(
You'd think I was cheesed off! But I wont, I'll end it with this one instead. :D
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It was obvious the seller was not English speaking so I decided to assume that this was a language oopsie and that he meant to say something like he appreciates me order. Are you sure you want to delete this post?
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I was just being goofy sorry! No worries at all! You're right! 
No yeah I get you! :) I was just being goofy sorry! No worries at all! You're right! :D
I guess that's why emoticons were created up in the first place. I guess from the first person that used the double colon with right bracket together to make the first smile. To them that the double colon and left bracket to create the first sad face. Somewhere along the line, someone though that it would be cool if there was an actual little face you could use instead of just the characters and replace those characters with that face. And hence was born the "emoticon". They've been with us since the early 80's though when kids would use them in graffiti on their books, homework and walls. And in the early 90's since the days of IRC and MSN! And they'll probably stay with us and people will still be using them in many years time to come too! :D
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Agree with you Razz! All companies should start to use emojis in their emails, and I think that there is nothing wrong with that, personally I prefer to read those emails that uses those emojis in the end of page. But also I would say that depends on the companies, because some of them would think that emojis will make them look unprofessional, but that's not true. It's better to see some emojis there, than a lot of annoying text.
A face like this one does not hurt anyone! :)
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socialpromot
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