What are the 3 most important aspects of SEO?

Lynne Level 1

August 17, 2016, 10:02 am

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What are the 3 most important aspects of SEO?

There are so many different things that go into ranking a website, but let's pretend that there are some people that for whatever reason can only concentrate on 3 main things when it comes to SEO.

What would you advise someone to do if they could only focus on 3 things?

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Lynne

HIGH QUALITY CONTENT - This is hands down the most important SEO factor. This is the starting point of SEO and without quality content nothing will help your site rank. All SEO efforts can only back up what is already there.
PROPER OPTIMIZATION OF CONTENT (INCLUDING KEYWORD RESEARCH) - Yes quality content is essential to SEO but knowing which keywords to target and how to optimize your content using those keywords can make a huge difference in ranking and traffic.
USER EXPERIENCE - If you have great content but your website looks awful, it is slow to load and your readers can't easily navigate around your website you will lose those readers very easily.

10 years ago

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idealmike

Content
Structure
UX

If I could only do three things I would focus on the content since that is really what makes a site a great site. Even if the site has great structure, navigation and an excellent UX (User Experience) none of it can happen without content. Your content is what gets people on your site and makes them come back to your site. Your content is what Google ranks not your structure or UX. It doesn't matter if you have all the elements on that site that are needed today like XML sitemap, caching, SSL etc etc. None of it matters if you don't have good content. And it's through your content that you are ranked (as well as your backlinks). But with enough content, and the right content, your site will pick up natural organic backlinks in time anyway simply because so many people are sharing it and linking to it from their own site/blog/forum what have you. But the structure of your site, it's navigation, how easy it is to use and find your way around plays a major role as well. A site that has great content but a terrible structure system in place, terrible, hard to use navigation will put people off from using it. Especially if they can't find things on your site easily. And the UX plays a role as well, because people want to have a good experience when using your site, they want to be impressed, they want to see something different compared to all the other millions of sites out there in the same niche that look, feel and work the same. UX is extremely important in this perspective because it's what separates you from the rest of all those other millions of sites/blogs out there and what gives your site personality.

What are the 3 most important aspects of SEO?

10 years ago

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Cristian

Keyword research and long term content planning and goals
On-page optimization like having Rank Brain optimized title tags, meta descriptions, H1, H2, URL slug, etc.
Clean code and fast website

10 years ago

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Corzhens

For me, it is always the content that is the king so the focus should be on high quality content all the time. Uploading fresh content is like telling the search engine that the website is highly qualified to be considered for inclusion in the search list. And when the content is good, it will indeed be on the search list and probably on page 1 and in a good position too. Good content means unique and not copied from another website in part or in full and with no grammatical errors and spelling mistakes. Not to forget, it should be directly related to the niche of the website.

8 years ago

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SEOClerks

What are the 3 most important aspects of SEO?

What are the 3 most important aspects of SEO?

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Lynne

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Cristian

Corzhens

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