How often should you purge your list of inactives?

spotondot Level 1

May 31, 2014, 9:00 am

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How often should you purge your list of inactives?

Is it useful to purge your list of inactive members who have not clicked on links or bought products (through your link/site) since subscribing? These people could be considered inactives. Also, what is your technique for purging your list?

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Wayne

This is something I would do every 2-3 months, depending on the email list size as you would not want a high rate of undelivered mail or other mail being reported as spam.

12 years ago

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Austin

Some people purge the list after one month for unopened emails. And, that might sound excessive, but if you are emailing every other day and the subscriber hasn't opened even one email then further emails are unnecessary as they will go unopened too.

12 years ago

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SEOClerks

How often should you purge your list of inactives?

How often should you purge your list of inactives?

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Wayne

Austin

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SELECT * FROM seoclerks.members WHERE USERID='59055'	1	SELECT * FROM seoclerks.members WHERE USERID='59055'	/opt/clerks-staging/docroot/include/functions/includes/member.php 445 GetAllUserDetails() ()
SELECT * FROM categories_faq WHERE CATID='35'	1	SELECT CATID, seo, name, metatitle, h2header, metakeywords, metadescription, metaheader, parentid, image_name FROM categories_faq WHERE CATID='35'	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() GetCategorySeoFromType()
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SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=72081 LIMIT 5	1	SELECT m.username FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=72081 LIMIT 5	/opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() ()
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select * from categories_wanttotrade order by name asc	1	select * from categories_wanttotrade order by name asc	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_tradecategories()
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