Biggest mistakes you can make with your advertising?

Persia Level 1

July 30, 2013, 6:09 pm

Write the reason you're deleting this FAQ

Biggest mistakes you can make with your advertising?

If you spend too much on an untested market or ad source, that could be a huge mistake. What are some other common advertising mistakes?

Comments

Please login or sign up to leave a comment

Join

Forrest

If you don't track your ads to find out which ones are producing traffic. Without tracking you won't know which ads were successful and what ads to repeat.

13 years ago

Are you sure you want to delete this post?

Ethan

Advertising to the wrong crowd is a huge mistake. You need to know who your product will appeal to and then just advertise to those people. Otherwise you're wasting your money.

13 years ago

Are you sure you want to delete this post?

1.) Don’t take your advice from the other ads. The first thing most people do is look at all the other ads in their category and then start copying them. To have success, you’ve got to stand out from your competition.
2.) Your company name is NOT your ad’s headline. The unpleasant fact is: No one cares about you. They only care what you can do for them.
3.) Not having a clear call-to-action. This is something people sometimes overlook. Never assume they know what to do and why. Just plopping your phone number and website in there somewhere isn’t enough.
4.) Useless graphics or pictures. Never ever leave out words for the sake of including pictures. The words of your ad hold all the power. Now, that’s not to say that pictures will never be appropriate.
5.) Cheesy slogans and meaningless buzzwords. Much like the previous tip, only include words that actually contribute something to your ad. Words like “quality”, “family-operated”, “30 years of experience”, and “great service” are all so over-used and diluted that they’ve lost their meaning. Avoid them at all costs.
6.) Trying to be cute or funny. For every one ad I see that is genuinely funny, I see about 1,000 that are nowhere near funny.

Hope this helps out... ;)

13 years ago

Are you sure you want to delete this post?

SEOClerks

Biggest mistakes you can make with your advertising?

Biggest mistakes you can make with your advertising?

Comments

Please login or sign up to leave a comment

Forrest

Ethan

Unboxed

Invalid SQL

Expensive SQL

Suspicious SQL

Match	Count	SQL	Script
SELECT * FROM members_ledger WHERE ip = ? AND added>=unix_timestamp(NOW())-86400	1	SELECT querystring, added FROM members_ledger WHERE ip = ? AND added>=unix_timestamp(NOW())-86400	/opt/clerks-staging/docroot/include/functions/includes/security.php 398 fetchMemberLedger() include_once()
SELECT * FROM `questions` as q JOIN categories_faq as c ON q.catid=c.CATID WHERE (q.status=1 OR (q.status=2 AND userid='') ) AND q.quesid='14059'	1	SELECT q.*, c.seo as CatSEO, c.name as CatName, c.parentid FROM `questions` as q JOIN categories_faq as c ON q.catid=c.CATID WHERE (q.status=1 OR (q.status=2 AND userid='') ) AND q.quesid='14059'	/opt/clerks-staging/docroot/viewfaq.php 496 () ()
SELECT * FROM seoclerks.members WHERE USERID='59328'	1	SELECT * FROM seoclerks.members WHERE USERID='59328'	/opt/clerks-staging/docroot/include/functions/includes/member.php 445 GetAllUserDetails() ()
SELECT * FROM seoclerks.members WHERE USERID=59328	1	SELECT googleplus_profile FROM seoclerks.members WHERE USERID=59328	/opt/clerks-staging/docroot/include/functions/main.php 16914 GetGooglePlusProfileFromId() ()
SELECT * FROM ratings_faq as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=14059 LIMIT 5	1	SELECT m.username FROM ratings_faq as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=14059 LIMIT 5	/opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() ()
SELECT * FROM answers a, seoclerks.members b WHERE a.quesid='14059' AND a.userid=b.USERID and b.status='1' AND a.status=1 ORDER BY a.combined_votes DESC, a.date_answered asc	1	SELECT a.answer, a.USERID, a.upvotes, a.downvotes, a.ansid, a.parentid, a.combined_votes, a.date_answered, b.username, b.userlevel, b.profilepicture FROM answers a, seoclerks.members b WHERE a.quesid='14059' AND a.userid=b.USERID and b.status='1' AND a.status=1 ORDER BY a.combined_votes DESC, a.date_answered asc	/opt/clerks-staging/docroot/viewfaq.php 1245 () ()
SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=72706 LIMIT 5	1	SELECT m.username FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=72706 LIMIT 5	/opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() ()
SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=72707 LIMIT 5	1	SELECT m.username FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=72707 LIMIT 5	/opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() ()
SELECT * FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=72708 LIMIT 5	1	SELECT m.username FROM ratings_faqanswers as r, seoclerks.members as m WHERE r.USERID=m.USERID AND r.upvote=1 AND r.PID=72708 LIMIT 5	/opt/clerks-staging/docroot/include/functions/main.php 17159 GetVoters() ()
UPDATE questions SET total_views = total_views + 1 WHERE quesid='14059'	1	UPDATE questions SET total_views = total_views + 1 WHERE quesid='14059'	/opt/clerks-staging/docroot/include/functions/main.php 1765 update_Faqviewcount() ()
SELECT * FROM questions WHERE quesid!='14059' AND status='1' AND (question like '%Biggest mistakes advertising?%' OR question like '%Biggest%' OR question like '%mistakes%' OR question like '%advertising?%') -- ORDER BY RAND() LIMIT 15	1	SELECT quesid, question, seo, userid FROM questions WHERE quesid!='14059' AND status='1' AND (question like '%Biggest mistakes advertising?%' OR question like '%Biggest%' OR question like '%mistakes%' OR question like '%advertising?%') -- ORDER BY RAND() LIMIT 15	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() ()
SELECT * FROM seoclerks.members WHERE USERID='212316' limit 1	1	SELECT profilepicture FROM seoclerks.members WHERE USERID='212316' limit 1	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_member_profilepicture()
SELECT * FROM seoclerks.members WHERE USERID='49657' limit 1	1	SELECT profilepicture FROM seoclerks.members WHERE USERID='49657' limit 1	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_member_profilepicture()
SELECT * FROM seoclerks.members WHERE USERID='20625' limit 1	1	SELECT profilepicture FROM seoclerks.members WHERE USERID='20625' limit 1	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_member_profilepicture()
SELECT * FROM seoclerks.members WHERE USERID='59947' limit 1	1	SELECT profilepicture FROM seoclerks.members WHERE USERID='59947' limit 1	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_member_profilepicture()
SELECT * FROM seoclerks.members WHERE USERID='134284' limit 1	1	SELECT profilepicture FROM seoclerks.members WHERE USERID='134284' limit 1	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_member_profilepicture()
SELECT * FROM members_ledger WHERE script='/opt/clerks-staging/docroot/viewfaq.php' AND querystring LIKE '%id=14059%' AND added>=UNIX_TIMESTAMP(NOW())-1200 GROUP BY USERID	1	SELECT USERID, username FROM members_ledger WHERE script='/opt/clerks-staging/docroot/viewfaq.php' AND querystring LIKE '%id=14059%' AND added>=UNIX_TIMESTAMP(NOW())-1200 GROUP BY USERID	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() ()
SELECT * FROM categories	1	SELECT * FROM categories	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() parseRedundantQueriesCache()
select * from categories_software order by name asc	1	select * from categories_software order by name asc	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_GetSoftwareCategories()
select * from categories_wanttobuy order by name asc	1	select * from categories_wanttobuy order by name asc	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_wantcategories()
select * from categories_wanttotrade order by name asc	1	select * from categories_wanttotrade order by name asc	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_get_tradecategories()
SELECT * FROM seoclerks.members WHERE USERID='90137.png'	1	SELECT profilepicture FROM seoclerks.members WHERE USERID='90137.png'	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() getUserProfileImage()
select * from categories_faq order by name asc	1	select * from categories_faq order by name asc	/opt/clerks-staging/docroot/libraries/adodb5/adodb.inc.php 1899 CacheExecute() insert_GetFaqCategories()